NPR Moves to Rewire Its Approach to the Web
New York Times, July 27, 2009
By Elizabeth Jensen
NPR is introducing a revamped NPR.org, giving users what its executives say is an easier-to-navigate Web site that emphasizes written reporting over audio reports. It is part of a digital expansion, branded with the new tagline "Always On," that will include several mobile applications to be available late this summer.
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