Comcast-NBC Deal: Gaining Few Assets with NBC Name?

MediaPost, November 5, 2009
By Wayne Friedman

Comcast's message has been clear: It wants TV content to match its distribution. But its real interest seemed to be those media assets that don't have NBC's brand attached. But if Comcast is really only interested in mostly the TV-film production operations and cable properties USA Network, Syfy, Bravo, and Oxygen -- and maybe Hulu -- aren't they overpaying?

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